The greatest challenges facing citizens worldwide today are rooted in money.

Vince Shorb

My mission is to empower people with the skills they need to work toward a more secure future through advocacy, advancing standards, and building a global team of financial wellness champions united by a shared vision.

4 Pillars of Vince’s Mission

Available for Media, Keynotes, and Conferences on these topics.

Social Entrepreneur

Radical Advocate

Champion of Excellence

Family Education Promoter

About Vince

Vince is the Founder and CEO of the National Financial Educators Council, an IACET Accredited Provider and Certified B Corporation. A financial literacy advocate and thought leader, he works tirelessly to empower the nation’s citizens with financial skills to lead more secure and meaningful lives.

“Whether viewed as a disruptor or a reformer, Vince Shorb is undeniably a transformative force in redefining financial education in this country. His fearless commitment to challenging the status quo paves the way for empowered future generations.

Scaling Community-based Financial Education Programs

Vince is a driving force behind nationwide community financial education programs. His visionary leadership has created a scalable model that advances financial wellness at the grassroots level. This model, along with turnkey systems, builds a network of individuals and organizations to develop community-based initiatives, tailoring programs to meet unique local needs while ensuring the highest quality and impact. Shorb’s dedication to collaboration has made financial education accessible, shaping a future where every state delivers effective programs that transform lives and strengthen communities.

Radical Advocacy for Financial Literacy Education

Vince is a thought leader in financial education who advocates for a paradigm shift toward comprehensive, measurable, and high-impact programs. He urges policymakers to treat financial education as rigorously as core subjects like math and science. As a promoter of F.L.E.C. (Financial Literacy, Entrepreneurship, Career) subjects in schools, he authored the most comprehensive bill draft in the nation – the Financial Empowerment Education Act. While some see his approach as disruptive, others consider it essential for transforming financial literacy into a cornerstone of modern education.

Championing Excellence in Financial Wellness Education

Vince is a trailblazer in promoting academic excellence within the financial wellness industry, unafraid to challenge the industry’s underperforming standards. Under his leadership, the NFEC became an IACET Accredited Provider and established rigorous frameworks to ensure that financial literacy programs meet or exceed traditional academic standards. His efforts ignite debates about accountability, curriculum design, and partnerships in scaling financial education. Through developing the most comprehensive financial education standards for educators, learners, and policymakers, Shorb is elevating financial education and inspiring a new generation of advocates to create lasting impact in their communities.

Encouraging Parental Involvement in Their Children’s Financial Education

Vince understands that his long-term vision of integrating financial education into the public school system will take time. In the meantime, parents remain the primary line of defense to prepare their children for the financial realities of life. To support those parents, he has developed a comprehensive curriculum for families and actively promotes its use. Shorb is passionate about inspiring parents to take an active role in their children’s financial education and envisions a future reminiscent of the past, where parents prepare their children to be self-sufficient and contributing members of society.

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“As a Nation we are Failing our Youth;
Yet Humanity’s Future Depends on Their Success.”

-Vince Shorb

Vince Shorb: Committed to the Success of Our Nation’s Youth

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Despite having the largest GDP, one of the strongest economies in the world, and easy access to information, the US educational system, the federal government, and parents are failing our youth.

“Given the complex challenges the next generation faces, the time is now to reaffirm our commitment to the positive development of our nation’s youth.”

~Vince Shorb

Vince Shorb Overview

Vince Shorb is one of the original founders and current CEO of the National Financial Educators Council. Professionally, Shorb is a leading advocate for promoting financial literacy. His personal goals are broader: ensuring that today’s youth are prepared for the realities of the 21st century so they can live happy, healthy, and fulfilling lives.

Shorb led the development of standards for financial educators, built a framework for learners, and published financial literacy curriculum titles representing more than 400 hours of in-class presentations; he also led the creation of the first national speakers association for financial educators and a certification program that supports the effective dissemination of financial literacy information.

He was the creative mind behind ‘The Talk’ financial literacy PSA (featured in TIME) and the Family Savings Challenge – both designed to encourage parents to communicate with their children about financial matters. His inspiration to mainstream the financial literacy message has brought him into partnership with more than fifty celebrities and professional athletes to promote financial literacy events across the country.

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